Scottsdale, Ariz. (October 14, 2019) – Amazing Lash Studio®, the nation’s largest eyelash extension brand, is positioned as the definitive market leader for one of the fastest-growing trends in the $84 billion beauty industry. With big plans to continue its expansion in 2020, the Amazing Lash Studio brand looked within its network of top Lash Stylists, all of whom are licensed estheticians or cosmetologists, to represent the brand on the national stage in the coming year. The two winners of the Amazing Lash Studio ‘Be Amazing’ contest, who have been named the official ‘Amazing Lash Studio National Stylist Brand Ambassadors 2019-2020,’ are Anna Pro and Amy Krueger.

“As the brand continues its high-trajectory growth and launches new services, and retail products in 2020,” said Heather Elrod, CEO of Amazing Lash Franchise, LLC, “It is important to our culture of empowering women that we have amazing Lash Stylists from within the system at the forefront of the brand during this exciting time. Anna and Amy embody the spirit of the Amazing Lash Studio culture and I’m excited to have them share their passion for the brand on a broader scale as brand ambassadors.”

Anna Pro is a Master Stylist from the Amazing Lash Studio location in Chicago, Illinois and has been with the studio for over three years. She is a studio trainer, and consistently sets among the highest retail records in her studio year after year. Adding to her lash expertise, Pro brings makeup artistry to the table as she studied under a celebrity makeup artist for six years, worked in makeup TV production doing live shows such as ABC7 Chicago News, commercials, and photoshoots. Pro shares, “The Amazing Lash Studio brand gave me every tool I needed to excel, offering me so many opportunities along the way that empowered me to grow, execute, and become a leader. I now give back that empowerment to my studio, to my team, and the clients!”

Amy Krueger is a Lash Stylist from the Amazing Lash Studio in San Antonio, Texas. She trained at the Aveda Institute and is a licensed esthetician. Krueger states, “The Amazing Lash Studio brand means beauty to me. Natural beauty that everyone possesses and a chance to enhance it. It means being able to make people smile when they look in the mirror; for them to see their outer beauty match how other people see them – absolutely beautiful!”

As the category leader in the eyelash extension space, the Amazing Lash Studio brand has been defining the beauty category since its inception. The trajectory is evident in that the brand has grown from 75 independently owned and operated studios in 2016 to nearly 240 studios today.

The beauty brand has continued to lead the eyelash extension category with the launch of two all-new products this past spring: Featherweight Lashes™ and Lash Lift. Featherweight Lashes are an innovative eyelash extension product that offer women a lighter-weight option that’s full of beauty. These proprietary lashes protect the integrity of natural lashes. Notably, the brand has a patented application process and arguably the most rigorous training program in the industry.

Furthermore, the Amazing Lash Studio brand is filling a gap in the industry by making the service available to the masses with its more accessible price point. Eyelash extension demand is rapidly growing as approximately 20 percent of beauty lovers have tried professional lash extensions, which has doubled since 2016, according to Poshly, a national beauty consumer market research company.

For more information about the Amazing Lash Studio brand, visit AmazingLashStudio.com.

About Amazing Lash Studio

Founded in 2010, the Amazing Lash Studio locations offer semi-permanent eyelash extension services using a proprietary, patented process to apply extensions to the clients’ own lashes, replicating the curve and size of natural lashes. The concept began franchising in 2013 and to date has over 220 open studios in 23 states. In 2018, Amazing Lash Studio earned the rank of No. 5 on Entrepreneur Magazine’s Top New Franchises, No. 327 in the Franchise Times Top Franchisors list and No. 260 on the Inc. 500 in its inaugural year. In 2019, the brand landed No. 4 in the Franchise Times Fast & Serious, No. 71 on Entrepreneur’s Fastest-Growing Franchises ranking, No. 340 on Entrepreneur’s Franchise 500® list, and No. 1,042 on the Inc. 5000 list. For additional information, visit AmazingLashStudio.com. Each Amazing Lash Studio® location is independently owned and operated.  Amazing Lash Studio® and Amazing Lash Studio + design are registered trademarks owned by Amazing Lash Franchise, LLC.

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